MNK has announced a strategic partnership with Mongolia HD TV, Mongolia’s leading broadcasting network, to develop marketing solutions for Korean and global brands looking to enter the Mongolian market. This collaboration, formalized in Ulaanbaatar, brings together MNK’s global marketing expertise and Mongolia HD TV’s innovative content production and distribution capabilities.
Under the leadership of CEO Khureltulga, Mongolia HD TV has become a powerhouse in the Mongolian media landscape, successfully localizing international formats like Shark Tank and The Voice. The network’s multi-platform approach, including traditional TV and OTT services, along with a strong digital presence, has made it a key player in engaging both local and diaspora audiences.
The partnership proposes collaborative content projects involving influencers from Korea and Mongolia, aiming to produce culturally resonant content with global appeal. MNK’s Executive Director of Global Marketing, Kim Jin-soo, highlighted the potential of this initiative to strengthen cultural and business ties between the two countries.
Furthermore, MNK plans to leverage its network of over 2,300 client companies and Mongolia HD TV’s media infrastructure to unlock new marketing and distribution opportunities. This strategic alliance is expected to enhance the Korean Wave’s presence in Central Asia, offering tailored content that reflects Mongolian audiences’ evolving tastes.
MNK, a Seoul-based Data-Driven Global Total Marketing Solution company, brings to the table over a decade of experience in combining data analytics with creative strategies. Specializing in 3D, VR, and AR media production, MNK is poised to deliver immersive and innovative marketing solutions through this partnership.
This collaboration not only signifies a milestone in cross-border content creation but also sets a precedent for future cultural and commercial exchanges between Korea and Mongolia, promising mutual growth and enhanced visibility for both parties in the global market.
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